Advocacy and Interventions: Readings in Communication and Development
Colle, Royal D.
As the 21st century rolled out, communication in relation to development became more prominent in the international community. Efforts to reach the Millennium Development Goals sharpened our attention on communication with many asking how the new information and communication technologies could accelerate progress toward the Goals. This book addresses these issues. It is intended to be a "practical" book. It is filled with examples and case studies that illustrate ways that carefully planned and implemented communication interventions have produced positive results. It shows how approaches such as social marketing, extension, participation, and entertainment have contributed to development initiatives. Many of these have used media and the new information and communication technologies. "Advocacy and Interventions" includes ideas from people who have experienced the challenges of communicating effectively in development programs. The book is also based on the author's own insights from almost four decades of communication and development experience in countries ranging from Guatemala to Western Samoa, with many other stops in Asia, Africa and Latin America. "Advocacy and Interventions" is especially suitable for policy makers, project planners and advanced courses in development communication or rural development.
Internet-First University Press
communication interventions; advocacy; communication strategy; communication and development; social marketing; Latin America; extension; World Bank; ICT, IEC; health communication; information technology; telecenters; gender; participation; diffusion of innovation; enter-educate; Millennium Development Goals; Asia; Africa
Showing items related by title, author, creator and subject.
An experimental study analysing effect of communication medium and motivation on deception detection in interpersonal dyadic interactions Goorha, Saurabh (2004-07-28)This thesis reports an experimental study that examines the role of communication medium and liar motivation on deception detection. Participants were randomly assigned to one of two dyadic communication conditions, ...
Eosco, Gina (2008-07-30)Visuals are at the forefront of providing information in today's society. They are on the front page of newspapers, the evening news, the Internet, and textbooks. They are particularly important in explaining risk and ...
The Influences Of Dual Social Network Site Use And Social Capital Development On Sociocultural Adaptation Yuan, Chien-Wen (2015-08-17)Use of social network sites (SNSs) has been shown to lead to social capital, connections people can rely on for support. Most previous research has focused on the case in which people participate in only one SNS (usually ...