JavaScript is disabled for your browser. Some features of this site may not work without it.
Restaurant Profitability Management: The Evolution of Restaurant Revenue Management

Author
Thompson, Gary
Abstract
While the term restaurant revenue management was defined in this journal in 1998, the history of publications in the Cornell Hospitality Quarterly (CHQ) related to managing restaurant profitability spans nearly fifty years. Of the 160 published articles related to restaurant profitability, more than one-quarter have appeared in the CHQ, which is more than three times that of any other journal. This article presents a new, decision-based framework for restaurant profitability, which expands on the earlier revenue-focused framework. The existing CHQ articles are categorized using the framework, and the gaps are used as the basis for identifying a large number of worthwhile, but as yet unanswered research questions related to restaurant profitability.
Date Issued
2010-08-01Subject
restaurant revenue management; restaurant customer preferences; restaurant profitability management
Rights
Required Publisher Statement: © Cornell University. Reprinted with permission. All rights reserved.
Type
article
Related items
Showing items related by title, author, creator and subject.
-
Accurately Estimating Time-Based Restaurant Revenues Using Revenue per Available Seat-Hour
Thompson, Gary M.; Sohn, Heeju (2008-05-01)By calculating revenue per available seat-hour, or RevPASH, restaurant managers can implement revenue management approaches to build their restaurant’s profitability. The key to making this work is the appropriate calculation ... -
The Target Market Misapprehension: Lessons from Restaurant Duplication of Purchase Data
Lynn, Michael (2013-02-01)This study tests the supposition that different types of restaurants appeal to or attract substantially divergent market segments. Instead of targeting specific markets, the analysis suggests that restaurant brand managers ...