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Tips Predict Restaurant Sales

Author
Lynn, Michael; Ukhov, Andrey D.
Abstract
An analysis of seven years of monthly charge-card sales and tip data from a multi-regional restaurant chain in the United States found that tip percentages predicted food sales in the following month. Thus, restaurant executives, managers, and owners are encouraged to add tip percentages to their sales forecasting models.
Date Issued
2013-08-01Subject
sales forecasting; tipping; tip percentage
Rights
Required Publisher Statement: © Cornell University. This report may not be reproduced or distributed without the express permission of the publisher
Type
article