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  5. Overestimation and Venture Survival: An Empirical Analysis of Development Commitments in International Master Franchising Ventures

Overestimation and Venture Survival: An Empirical Analysis of Development Commitments in International Master Franchising Ventures

File(s)
Kalnins8_Overestimation_and_Venture_Survival.pdf (634.71 KB)
Permanent Link(s)
https://hdl.handle.net/1813/71523
Collections
SHA Articles and Chapters
Author
Kalnins, Arturs
Abstract

Many international master franchising contracts include "development commitments," clauses specifying a number of units that master franchisees must develop in exchange for exclusive rights to an assigned market, typically their entire home nation. I analyze 142 contracts with development commitments signed by US fast food franchisors and their master franchisees. Several empirical regularities emerge from the analysis: First, the development commitments are large and rarely completely fulfilled. Second, a robust negative relationship exists between survival and development commitment size. Further, ventures with larger commitments exhibit a lower level of investment still productive at the end of the development period. Various explanations for these regularities are considered.

Date Issued
2005-12-01
Keywords
Business: Hospitality Administration and Management: Food and Beverage Management
Related DOI
https://doi.org/10.1111/j.1530-9134.2005.00088.x
Rights
Required Publisher Statement: © Wiley. Final version published as: Kalnins, A. (2005). Overestimation and venture survival: An empirical analysis of development commitments in international master franchising ventures. Journal of Economics & Management Strategy, 14(4), 933-953. doi: 10.1111/j.1530-9134.2005.00088.x Reprinted with permission. All rights reserved.
Type
article

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