Now showing items 1-2 of 2

    • Customer Perceptions of Electronic Food Ordering 

      Kimes, Sheryl E. (2011-05-01)
      A survey of 470 internet users found that slightly under half of them have ordered food online by mobile app, or with a text message. The chief reason for electronic ordering given by those have ordered (users) is that ...
    • Online, Mobile, and Text Food Ordering in the U.S. Restaurant Industry 

      Kimes, Sheryl E.; Laque, Philipp (2011-03-02)
      A survey of the top 326 U.S. restaurant chains in all categories finds the industry gradually adopting electronic ordering, in the form of online, mobile, and text orders. Quick-service chains, most notably those selling ...