Eastern Broccoli Market. Opportunity Assessment for New York State
No Access Until
Is there an opportunity for New York growers and marketers to invest in broccoli production and distribution as a way to diversify and strengthen their businesses, while adding jobs, dollars, and resilience to the economy and to rural communities? This report provide detailed information on market opportunities and limitations for local produce, using several case studies and interviews to illustrate the nuances that make the difference between success and failure.
Journal / Series
Volume & Issue
Hudson Valley AgriBusiness Development Corporation (HVADC) with a grant from the NYS Depertment of Agriculture and Markets Red Tomato, a non-profit food hub USDA-NIFA under a grant to Cornell University from the Specialty Crop Research Initiative in support of the Eastern Broccoli Project (Thomas Björkman, Project Director).
Broccoli; Vegetable marketing; Food hub; Cooperative marketing; Righteous produce; Farm business model; Frozen produce; Locally grown; New York State Grown
Number of Workers
Based on Related Item
Has Other Format(s)
Part of Related Item
Link(s) to Related Publication(s)
Link(s) to Reference(s)
Previously Published As
Attribution 4.0 International