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Restaurant Revenue Management

dc.contributor.authorKimes, Sheryl E.
dc.date.accessioned2020-09-10T15:27:42Z
dc.date.available2020-09-10T15:27:42Z
dc.date.issued2004-02-01
dc.description.abstractResearch in revenue management has traditionally addressed the theoretical and practical strategic problems facing airlines and hotels, among other industries, but it has given little consideration to the restaurant industry. The restaurant business is similar enough to hotel and airline operations that restaurants should be able to apply revenue-management-type practices in a strategic fashion, but the applications have so far been mostly tactical. A broad theory of revenue management would permit restaurant operators to gain the benefits of strategic revenue management that they currently lack.
dc.description.legacydownloadsKimes_2004_Restaurant_revenue.pdf: 4441 downloads, before Aug. 1, 2020.
dc.identifier.other6926052
dc.identifier.urihttps://hdl.handle.net/1813/71185
dc.language.isoen_US
dc.rightsRequired Publisher Statement: © Cornell University. This report may not be reproduced or distributed without the express permission of the publisher
dc.subjectrevenue per available seat-hour (RevPASH)
dc.subjectrevenue management
dc.subjectduration management
dc.subjectmenu engineering
dc.subjecttable mix
dc.titleRestaurant Revenue Management
dc.typearticle
local.authorAffiliationKimes, Sheryl E.: sek6@cornell.edu Cornell University School of Hotel Administration

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