eCommons

 

Greening Event Goers At The 2010 Fifa World Cup: A User Perspective Assessment Of Sustainable Transport Strategies

Other Titles

Abstract

Mega sporting events are tourist-based events that have recently begun subscribing to the sustainable development framework by greening its events to curtail environmental impact, especially on travel. The sustainable transport strategies outlined in the Green Goal Program for the 2010 FIFA World Cup aimed to reduce car use in favor of public transport, promote environmental awareness, and encourage behavior change. This thesis is an assessment of the structural and informational sustainable transport strategies implemented at the 2010 FIFA World Cup from the event goer perspective. An eclectic approach using social media, web resources, and quantitative-qualitative methods was used. Event goers reported using car more than public transport; many did not notice the environmental campaigns; hardly any post-event behavior changes related to travel were made. Event goer context provides insight on the effectiveness of structural and informational strategies and yields recommendations to improve outcomes for future events. iii

Journal / Series

Volume & Issue

Description

Sponsorship

Date Issued

2012-05-27

Publisher

Keywords

mega sporting events; transportation; sustainable tourism

Location

Effective Date

Expiration Date

Sector

Employer

Union

Union Local

NAICS

Number of Workers

Committee Chair

Hua, Ying

Committee Co-Chair

Committee Member

Stedman, Richard Clark

Degree Discipline

Human-Environment Relations

Degree Name

M.S., Human-Environment Relations

Degree Level

Master of Science

Related Version

Related DOI

Related To

Related Part

Based on Related Item

Has Other Format(s)

Part of Related Item

Related To

Related Publication(s)

Link(s) to Related Publication(s)

References

Link(s) to Reference(s)

Previously Published As

Government Document

ISBN

ISMN

ISSN

Other Identifiers

Rights

Rights URI

Types

dissertation or thesis

Accessibility Feature

Accessibility Hazard

Accessibility Summary

Link(s) to Catalog Record