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dc.contributor.authorEhrenberg, Ronald G.
dc.description.abstract[Excerpt] Befitting a former journalist, Kirp's book is extraordinarily well-written; once one picks it up it is hard to put down. Some economists may be put off by a book that contains no equations, tables, figures or regression results. Such an attitude, however, would be misguided and any academic economist interested in better understanding how market forces are reshaping higher education should read Shakespeare, Einstein, and the Bottom Line.
dc.rightsRequired Publisher Statement: © American Economic Association. Reprinted with permission. All rights reserved.
dc.subjecthigher education
dc.subjecteconomic markets
dc.subjectacademic institutions
dc.titleReview of the Book 'Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education'
dc.description.legacydownloadsEhrenberg235_Review_of_Shakespeare_Einstein_and_the_Bottom_Line.pdf: 200 downloads, before Oct. 1, 2020.
local.authorAffiliationEhrenberg, Ronald G.: Cornell University

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