Show simple item record

dc.contributor.authorKimes, Sheryl
dc.contributor.authorAnderson, Chris K.
dc.description.abstract[Excerpt] When people talk about revenue management, they typically talk about good economic times in which demand exceeds supply. Indeed, that was the assumption that supported the discussion of revenue management principles in Chapter 14. But as we pointed out in that chapter, this book was written as the United States and the world were recovering from a remarkably deep recession and credit freeze. Consequently, we thought it would be important to discuss revenue management tactics for times when supply exceeds demand, with the continuing goal of selling the right room at the right price at the right time to the right customer, so as to maximize revenue.
dc.rightsRequired Publisher Statement: © Wiley. Final version published as: Kimes, S., & Anderson, C. K. (2011). Hotel revenue management in an economic downturn. In M. C. Sturman, J. B. Corgel, & R. Verma (Eds.), The Cornell School of Hotel Administration on hospitality: Cutting edge thinking and practice (pp. 405-416). Hoboken, NJ: Wiley. Reprinted with permission. All rights reserved.
dc.subjectCornell University School of Hotel Administration
dc.subjecthospitality management
dc.subjecthospitality industry
dc.subjectrevenue management
dc.titleHotel Revenue Management in an Economic Downturn
dc.description.legacydownloadsAnderson34_Hotel_Revenue_Management_in_an_Economic_Downturn003.pdf: 5683 downloads, before Aug. 1, 2020.
local.authorAffiliationKimes, Sheryl: Cornell University
local.authorAffiliationAnderson, Chris K.: Cornell University

Files in this item


This item appears in the following Collection(s)

Show simple item record