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dc.contributor.authorTracey, J. Bruce
dc.contributor.authorSwart, Magdalena Petronella
dc.contributor.authorMurphy, Jamie
dc.description.abstractMassive open online courses (MOOCs) offer a novel learning context in which participants have complete discretion regarding their engagement with the course content. Consequently, some of the participants’ individual characteristics, notably, pre-course motivation, have a considerable effect on their perceptions of the value of the course. This study finds that two contingencies—intentions regarding earning a certificate and industry experience—seem to have a negative impact on the relationships of pre-course interest and motivation with post-course utility reactions. Using survey data gathered from 593 individuals who completed “Introduction to Global Hospitality Management,” a MOOC offered by the Cornell University School of Hotel Administration, the results from a series of regression analyses demonstrated a small but statistically significant positive relationship between pre-course interest and motivation with post-course utility reactions. However, the results also found that industry experience or the desire for a certificate did, indeed, slightly diminish the participants’ assessment of the course. The findings highlight the relative importance of individual differences for achieving desired training outcomes, and demonstrate the need for a contingency perspective that comprehensively accounts for the degree of choice individuals may have regarding engaging in the course.
dc.rightsRequired Publisher Statement: © Cornell University. Reprinted with permission. All rights reserved.
dc.subjectonline learning
dc.subjectpre-course interest
dc.subjectpre-course motivation
dc.subjectutility reactions
dc.titlePerceptions of MOOC Utility: How Expectations Affect Perceived Outcomes of Massive Online Open Courses
dc.description.legacydownloadsTracey_2018_Perception_of_MOOC.pdf: 301 downloads, before Aug. 1, 2020.
local.authorAffiliationTracey, J. Bruce: Cornell University School of Hotel Administration
local.authorAffiliationSwart, Magdalena Petronella: University of South Africa
local.authorAffiliationMurphy, Jamie: University of Eastern Finland

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