Browsing SHA Articles and Chapters by Subject "implementation strategies"

Now showing items 1-1 of 1

    • Implementing Service Innovations in European Hotels 

      Enz, Cathy A.; Way, Sean A. (2015-11-25)
      This paper examines the impact of postadoption innovation implementation strategies on five distinct performance outcomes. Using a sample of 85 hotels in Europe, the study explores which implementation strategies are most ...