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Browsing School of Hotel Administration Collection by Title
Now showing items 596-615 of 1235
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Macroeconomic Risk Factors and the Role of Mispriced Credit in the Returns from International Real Estate Securities
(2015-04-01)The benefits of diversification from international real estate securities are generally well established. However, the drivers of international real estate securities returns are insufficiently understood. We jointly examine ... -
Make My Memory: How Advertising Can Change Our Memories of the Past
(2002-01-01)Marketers use autobiographical advertising as a means to create nostalgia for their products. This research explores whether such referencing can cause people to believe that they had experiences as children that are ... -
Making the Most of Your Human Capital
(2011-01-01)[Excerpt] If you ask hospitality executives and managers, “What keeps you up at night?” one of the most common responses is “human resources.” Indeed, there’s no question that you have to pay close attention to your ... -
Mall Sense: How to Maximize Business in a Mall Setting
(2011-02-01)It seems awfully enticing: a restaurant location with a built-in market of ready-to-spend customers. Many restaurateurs look to shopping mall sites as an ideal setting for new ventures or for additional units of an existing ... -
Management Science, Theory of Constraints/Optimized Production Technology and Local Optimization
(1997-04-01)This study uses a controlled laboratory experiment to compare the performances of Management Science (MS), Theory of Constraints/Optimized Production Technology (TOC/OPT) and Local Optimization (LO) approaches to production ... -
Management Theories Linking Individual and Organizational Level Analysis in Entrepreneurship Research
(2012-09-01)This paper carries out a bibliographical review of the evolution of the individual level research, the new individual approaches and analyzes possible methods for the extension of entrepreneurship research to the organizational ... -
Managing for Excellence: Conclusions and Challenges from a Study of Best Practices in the U.S Lodging Industry
(2000-10-01)Perhaps the real challenge of innovation is to continue innovating. -
Managing Hotel Brand Equity: A Customer-Centric Framework for Assessing Performance
(2000-06-01)[Excerpt] Building brand equity, or strong brands, is considered to be one of the key drivers of a business’s success. In this article we examine what constitutes brand equity in the hotel industry and demonstrate a method ... -
Managing Innovation: The Role of Collateral
(2015-01-01)This paper studies how credit constraints impact the management of corporate innovation. Specifically, my experiment exploits exogenous variations in the collateral value of real estate assets as shocks to firms’ credit ... -
Managing Marketing Relationships: Making Sure Everyone Plays on the Team
(2000-08-01)[Excerpt] We begin with a brief discussion of opportunism in marketing channels and then describe three mechanisms for governing marketing channels drawn from the concepts of transaction-cost analysis and relational-exchange ... -
Managing Rentals with Usage-Based Loss
(2015-01-07)Motivated by new and innovative rental business models, this paper develops a novel discrete-time model of a rental operation with random loss of inventory due to customer use. The inventory level is chosen before the start ... -
Managing Service Operations Based on Customer Preferences
(1999-01-01)This article presents the results of a study using discrete choice analysis (DCA) in the dine-in pizza industry. DCA offers an effective approach for incorporating customer preferences into operating decisions in service ... -
Managing Status in the Hotel Industry: How Four Seasons Came to the Fore
(1999-02-01)Being the best is only part of the battle for status. One also has to be recognized as being the best. -
Mandatory Arbitration of Employment Disputes: Implications for Policy and Practice
(2001-10-01)In jurisdictions where mandatory-arbitration policies for employment disputes are enforceable, they can be a useful tool for employers and employees alike. -
Manipulation in U.S. REIT Investment Performance Evaluation: Empirical Evidence
(2013-10-01)We investigate whether Real Estate Investment Trust (REIT) managers actively manipulate performance measures in spite of the strict regulation under the REIT regime. We provide empirical evidence that is consistent with ... -
Manufacturing Performance Reporting For Continuous Quality Improvement
(1992-06-01)Recently many plants have implemented the new manufacturing strategy of continuous quality improvement. The central hypothesis in this paper is that the implementation of a policy of continuous quality improvement results ... -
Market Intervention by the Courts: The Economics of Occupational Boundary-Setting
(1983-07-01)[Excerpt] Market intervention by the courts may take many forms and may occur in a variety of contexts. Sometimes even the most obscure types of judicial decisions can exert a significant impact on the efficiency of exchange ... -
Market Orientation, Competitive Advantage, and Performance: A Demand-Based Perspective
(2008-08-01)This study assesses how customer value affects a firm's market orientation and consequently, competitive advantage and organizational performance in a service industry — the global hotel industry. The findings show that ... -
Market-Driven Hotel Brands: Linking Market Orientation, Innovation, and Performance
(2008-01-01)"Market orientation" is a term popularized by marketing practitioners to indicate the extent to which a firm is market driven. This presumed linkage between market orientation and profitability has caught the attention of ... -
Marketing Challenges for the Next Decade
(2000-02-01)[Excerpt] The changes affecting (or afflicting) the travel industry are no secret. The industry faces broad-based globalization of its business, deregulation of industries and markets, privatization of state-owned assets, ...
