Now showing items 36-55 of 506

    • Annual Report 2017: Innovating across Health, Hospitality, and Design 

      Cornell Institute for Healthy Futures (2017-08-01)
      We are pleased to present the Cornell Institute for Healthy Futures’ second Annual Report. The 2016-17 academic year was an exciting and busy one as we hosted the first Cornell Hospitality, Health and Design Symposium—In ...
    • Annual Report 2018: Innovating across Health, Hospitality, and Design 

      Cornell Institute for Healthy Futures (2018-01-01)
      [Excerpt] Some wise person once said that “time flies when you are having fun." This has definitely been the case for me serving as the Executive Director of Cornell Institute for Healthy Futures since July 2015 (with the ...
    • Arbitration: A Positive Employment Tool and Potential Antidote to Class Actions 

      Gilman, Gregg J.D.; Sherwyn, David J.D. (2014-03-04)
      The use of arbitration for employment and other workplace disputes has been the topic of much controversy. In examining various aspects of arbitration, this paper proposes arbitration as a fair and appropriate process for ...
    • Arbitration: A Positive Employment Tool and Potential Antidote to Class Actions 

      Gilman, Gregg A.; Sherwyn, David J.D. (2014-03-01)
      More than two years have elapsed since employers let out a sigh of relief when the Supreme Court overturned the 9th Circuit decision in Wal-Mart v. Dukes and decertified the class of plaintiffs suing Wal-Mart, the nation’s ...
    • Assessing the Benefits of Reward Programs: A Recommended Approach and Case Study from the Lodging Industry 

      Voorhees, Clay; McCall, Michael; Carroll, Bill (2014-01-01)
      Two groups of independent hotels experienced an average 50-percent increase in annual revenue when customers joined their loyalty programs, almost entirely due to increased patronage. These guests were already the hotels’ ...
    • Asset Management and Investment Banking 

      Berzins, Janis; Liu, Crocker H.; Trzcinka, Charles (2013-02-09)
      We find evidence that conflicts of interest are pervasive in the asset management business owned by investment banks. Using data from 1990 to 2008, we compare the alphas of mutual funds, hedge funds and institutional funds ...
    • Attribution Analysis Tool 

      Boudry, Walter I.; Green, Matthew C.; Liu, Crocker H.; Ukhov, Andrey D. (2013-01-01)
      The attribution analysis spreadsheet is developed based on the model discussed in the Center for Real Estate and Finance at Cornell report called "Measuring the Value Added of Hotel REIT Managers Using MSA Benchmarks: A ...
    • Authenticity in Scaling the Vision: Defining Boundaries in the Food and Beverage Entrepreneurship Development Cycle 

      Olsen, Mona Anita Kristiansen; Stanley, Cheryl (2016-02-17)
      The October 2015 Food and Beverage Entrepreneurship Roundtable brought together over 30 food and beverage industry leaders, entrepreneurs, faculty, and students at the School of Hotel Administration at Cornell University. ...
    • A“4-C” Strategy for Yield Management 

      Withiam, Glenn (2001-01-01)
      Yield management is the umbrella term for a set of strategies that enable capacity-constrained service industries to realize optimum revenue from operations. The core concept of yield management is to provide the right ...
    • Beach Enclave Turks & Caicos: Creating a Luxury Villa Resort Brand 

      Dev, Chekitan; Stroock, Laure (2020-06-01)
      [Excerpt] It was the spring of 2019 and Beach Enclave (BE), a company that designed, built and operated luxury private villa resorts on Turks and Caicos Islands (TCI) in the Caribbean, had just celebrated its second ...
    • Benchmarking Index 2018: Carbon, Energy, and Water 

      Ricaurte, Eric (2018-08-02)
      The fifth annual Cornell Hotel Sustainability Benchmarking study includes data from substantially more hotels than in all previous years. While the bulk of the data come from hotels in the United States, the study also ...
    • Benchmarking Index 2019: Carbon, Energy, and Water 

      Ricaurte, Eric; Jagarajan, Rehmaashini (2019-07-01)
      The sixth annual Cornell Hotel Sustainability Benchmarking study finds that participating hotels generally have continued to reduce their energy and water use, although the energy intensity recorded by luxury hotels continues ...
    • Best Practices in Search Engine Marketing and Optimization: The Case of the St. James Hotel 

      Bodenlos, Greg; Bogert, Victor; Gordon, Dan; Hearne, Carter; Anderson, Chris (2010-11-02)
      The website redesign for the St. James Hotel in Red Wing, Minnesota, provides a test case for the best practices relating to website optimization for search engine marketing, using Google search as an example. The goal of ...
    • Best-available-rate Pricing at Hotels: A Study of Customer Perceptions and Reactions 

      Rohlfs, Kristin V.; Kimes, Sheryl E. (2005-05-01)
      Variable pricing, or demand-based pricing, is a popular revenue management technique by which hotel managers set different nightly rates for the same room based on expected room demand. Operational policies and procedures ...
    • Beware the Ides of March 

      Liu, Crocker; Nowak, Adam; White, Robert Jr (2022-04-18)
      The price of large hotels fell by .25 percent, while that of smaller hotels increased 3.3 percent this quarter. On a regional basis, the MidAtlantic had the best quarterly gains, with the Pacific region also doing well, ...
    • Beyond Return on Investment: Tracking Return on Community and Wellness 

      Cornell Institute for Healthy Futures (2016-12-14)
      Maggie Hsu, chief of staff to the CEO of Zappos.com, discusses the company's commitment to health and wellness programs at its new headquarters in Las Vegas during her keynote presentation October 10th at the Cornell ...
    • Biting Off More Than They Can Chew: Unfulfilled Development Commitments in International Master Franchising Ventures 

      Kalnins, Arturs (2005-10-02)
      In the last 25 years, many U.S. food franchisors have ventured into foreign markets, commonly with local partners as master franchisees. Many international master franchising contracts include development commitments that ...
    • Boom and Gloom 

      Kosová, Renáta; Kumar, Praveen; Povel, Paul; Sertsios, Giorgo (2012-11-27)
      We use a novel database to study the performance of real assets created at different points of an investment cycle. Our database contains information on the construction year of virtually all hotels in the U.S., and ...
    • Brand Segmentation in the Hotel and Cruise Industries: Fact or Fiction? 

      Lynn, Michael (2007-02-02)
      An analysis of a consumer database calls into question the idea, common among academic observers, that market segmentation can work as a grand strategy for either cruise lines or for hotel brands. In pursuing a market ...
    • Branding Hospitality: Challenges, Opportunities and Best Practices 

      Dev, Chekitan S.; Withiam, Glenn (2012-06-01)
      The core elements of brand management are to create a concept that fulfills customer needs and then to remain true to that concept in all aspects of the business. The ability to articulate a brand’s meaning and consistently ...