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dc.contributor.authorGalie, Krista Ali
dc.date.accessioned2018-04-26T14:17:42Z
dc.date.available2019-09-11T06:02:14Z
dc.date.issued2017-08-30
dc.identifier.otherGalie_cornell_0058O_10130
dc.identifier.otherhttp://dissertations.umi.com/cornell:10130
dc.identifier.otherbibid: 10361616
dc.identifier.urihttps://hdl.handle.net/1813/56939
dc.description.abstractFood insecurity is a leading health concern, and private and public food assistance programs address this issue. A discounted food-buying (DFB) program may enhance food security. This thesis used the Theory of Planned Behavior to investigate how low-income consumers approach food-purchasing decisions by evaluating attitudes toward and barriers to purchasing a DFB food package through a mixed methods approach including a cross-sectional survey and analysis of three years of program sales data. Survey respondents (n=76) included DFB customers and non-customers. Respondents reported protein, vegetables, and fruit of highest importance and were willing to pay more for protein items. Package sales followed seasonal trends and were associated with price, but not measured value. Unwanted items were the leading barrier to purchasing a package. Food preferences may be prioritized highest when making the DFB purchasing decision. Low-income consumers’ food-purchasing decisions may have implications for programs designed to meet food insecure consumers’ needs.
dc.language.isoen_US
dc.subjectlow-income consumers
dc.subjecttheory of planned behavior
dc.subjectNutrition
dc.subjectfood insecurity
dc.subjectfood choice
dc.subjectvalue
dc.titleLOW-INCOME CONSUMER ATTITUDES TOWARD CONTENT, PRICE, AND VALUE IN FOOD CHOICE: A STUDY OF A DISCOUNTED FOOD BUYING PROGRAM
dc.typedissertation or thesis
thesis.degree.disciplineNutrition
thesis.degree.grantorCornell University
thesis.degree.levelMaster of Science
thesis.degree.nameM.S., Nutrition
dc.contributor.chairHanson, Karla
dc.contributor.committeeMemberHoddinott, John F.
dc.contributor.committeeMemberBrannon, Patsy Marie
dcterms.licensehttps://hdl.handle.net/1813/59810
dc.identifier.doihttps://doi.org/10.7298/X4JW8C2P


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