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Browsing School of Hotel Administration by Title
Now showing items 717-736 of 2013
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Franchisee Associations: Strategic Focus Or Response to Franchisor Opportunism
(2009-01-01)This paper examines some of the antecedents, processes and effects of independent franchisee associations (IndFAs) and the reactions of franchisors to their organization. Specifically, we draw on various literatures to ... -
Franchising and Other Operating Arrangements in the Lodging Industry: A Strategic Comparison
(1991-08-01)The objective of this paper is to compare, along three strategic dimensions, franchising with other types of operating arrangements in the lodging industry. The operating arrangements studied are, in addition to franchising, ... -
Franchising, Ownership, and Experience: A Study of Pizza Restaurant Survival
(2004-12-01)We hypothesize that retail and service business units will enjoy reduced failure rates if affiliated with experienced multiunit owners and franchisors. Experience of individual owners and franchisees should result in ... -
Fraser Suites: Asset Management and Exit Strategy of a Serviced Apartment
(2012-07-01)The Fraser Suites Case Study focuses on the value-added asset management and exit strategy of a 23-story serviced apartment building with a total gross floor area of approximately 58,000 square feet located in a prime ... -
Free Drink or Free Mug? Managing Service Experience with Experiential vs. Material Complimentary Gifts
(2016-05-01)In the marketplace, complimentary gifts can take the form of experiential elements (e.g., a meal) or material items (e.g., tangible objects such as a mug). We identify these free gifts as a meaningful service design choice ... -
Frequency Strategies and Double Jeopardy in Marketing: The Pitfall of Relying on Loyalty Programs
(2008-07-01)Domestic airlines’ reliance on frequent flier programs to improve sales is called into question by the double jeopardy effect. Data on airline travel from D.K. Shifflet indicate that small domestic airlines suffer from ... -
Fresh Thinking about the Box
(2011-06-01)Brands have become the central organizing principle for most hospitality organizations, guiding every decision and every action. They make up a large part of the market value of many successful companies. While making money ... -
FRESH: A Food-service Sustainability Rating for Hospitality Sector Events
(2016-09-28)This report presents a metric called FRESH (for Foodservice Impact Rating for Environmentally Sustainable Hospitality Events). FRESH can be used to evaluate the performance of any foodservice meal period or event in the ... -
From Concept to Impact: Beginning with the End in Mind Highlights of the 2015 Cornell Hospitality Entrepreneurship Roundtable
(2015-05-01)Among the many topics that directly affect entrepreneurs’ success are these five: franchising, funding, technology, opportunity recognition, and legal arrangements. The inaugural roundtable convened by The Leland C. and ... -
From Here to There: CQ’s Review and Publication Practices
(2002-12-01)[Excerpt] With this, my second issue as editor Cornell Hotel and Restaurant Administration Quarterly, I will take the opportunity to provide some derailed information on the process through which manuscripts are submitted ... -
From the Editor
(2016-02-01)[Excerpt] Cornell Hospitality Quarterly editor, Michael LaTour, lost his battle with cancer and passed away peacefully at his home on November 8, 2015. Mike LaTour’s in memoriam, which was written by his wife, Kathryn ... -
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Function-space Revenue Management: A Case Study from Singapore
(2001-12-01)Hotels can apply revenue-management systems to their function spaces—and boost the revenue contribution from those spaces. -
Fundamental Drivers of Dependence in REIT Returns
(2016-05-01)We analyse the empirical relationships between firm fundamentals and the dependence structure between individual REIT and stock market returns. In contrast to previous studies, we distinguish between the average systematic ... -
Future Earnings Growth Volatility and the Value Premium
(2011-12-01)The value premium is well established in empirical asset pricing, but to date there is little understanding as to its fundamental drivers. We use a stochastic earnings valuation model to establish a direct link between the ...
