Cornell SC Johnson College of Business

Browse by

By Issue Date Authors Titles Subjects Types

Cornell University has created a reimagined model for business education that reflects the future of business itself: flexible, collaborative, and cross-disciplinary. More information on the Cornell SC Johnson College of Business: https://business.cornell.edu/.

Sub-communities within this community

Charles H. Dyson School of Applied Economics and Management

Charles H. Dyson School of Applied Economics and Management digital collections.
Emerging Markets Institute

Annual Report, Working Papers and Case Studies on Emerging Markets and Emerging Multinationals
Samuel Curtis Johnson Graduate School of Management

Recent Submissions

Do H-2A Guest Workers Displace Native Farmworkers?

Kim, Ejin (2019-12)

There is persistent evidence of acute labor shortage across farms in the U.S. Because of difficulty in finding willing native workers, more farms are resorting to the H-2A program to hire foreign temporary agricultural ...
THE STIGMA IMPACT OF NON-GMO LABEL ON CONVENTIONAL UNLABELED ALCOHOL PRODUCTS

Ma, Zekun (2019-12)

The mandatory genetically modified organism, GMO labeling law has been applied in many food categories but not in alcohol beverage categories. Yet, many alcohol producers differentiate their wines by adding Non-GMO labels. ...
Does Watching Mukbangs Help You Diet? The Effect of the Mukbang on the Desire to Eat

Xu, Wenzhuo (2019-12)

While previous literature suggests that food videos motivate people to eat more, many Asian women watch the mukbang, an online eating broadcast where the host consumes large amounts of food, to diet and might get vicarious ...
Emerging Markets Multinationals Report 2019

Casanova, Lourdes; Miroux, Anne (Emerging Markets Institute, Cornell University, 2019-11-08)

The Emerging Market Multinationals Reports were launched in 2016 at the Emerging Markets Institute in Cornell University. Authored by Lourdes Casanova and Anne Miroux, they study the largest Emerging Market Multinationals. ...
Preferences and the effectiveness of behavior-change interventions: Evidence from adoption of improved cookstoves in India

Jeuland, Marc; Pattanayak, Subhrendu; Tan Soo, Jie-Sheng; Usmani, Faraz (2019)

Preference heterogeneity can influence behavior in economically significant ways, thereby influencing the effectiveness of environmental policies or interventions. We test this hypothesis in the context of efficient cooking ...