The Guide to Marketing Channel Assessment: How to Sell Through Wholesale and Direct Marketing Channels

File(s)
SFP-Guide to Marketing Channel Assessment.pdf (3.95 MB)
SFP-Guide to Marketing Channel Assessment
Permanent Link(s)
Collections
Cornell Small Farms Program Resources
Local and Regional Food Systems Collection
Author
LeRoux, Matthew
Roth, Monika
Shaw, Molly
Schmidt, Todd
Abstract

This guide offers tools to evaluate the success of your markets to ensure they’re the most profitable for your business.

Sponsorship
New York Farm Viability Institute
Date Issued
2010
Publisher
Cornell Small Farms Program
Keywords
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Type
other